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AI Visibility Index · Türkiye

Türkiye E-ticaret ve Pazaryerleri AI Görünürlük Endeksi

24 Oct 2026 – 24 Oct 2026 · 10 prompts · 11 engines · 1,010 measurements

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Brands10
Questions10
AI engines11
Answers measured1,010
Leader91%

Trendyol

Named in 91 of every 100 AI answers.

Statistically level with Hepsiburada, Amazon Türkiye.

Ranking

How often each brand is named in AI answers. The thin line is the 95% confidence interval; brands whose intervals overlap are statistically level.

  1. 1Trendyol91%—
  2. 2Hepsiburada90%—
  3. 3Amazon Türkiye80%—
  4. 4n1167%—
  5. 5Çiçeksepeti31%—
  6. 6Teknosa28%—
  7. 7MediaMarkt20%—
  8. 8Boyner17%—
  9. 9Pazarama11%—
  10. 10Temu3%—
Show the numbers as a table
#BrandVisibilityConfidence intervalMeasurements
1Trendyolstatistically tied with Hepsiburada, Amazon Türkiye91%84%–95%101
2Hepsiburadastatistically tied with Trendyol, Amazon Türkiye90%83%–95%101
3Amazon Türkiyestatistically tied with Trendyol, Hepsiburada, n1180%71%–87%101
4n11statistically tied with Amazon Türkiye67%58%–76%101
5Çiçeksepetistatistically tied with Teknosa, MediaMarkt, Boyner31%23%–40%101
6Teknosastatistically tied with Çiçeksepeti, MediaMarkt, Boyner28%20%–37%101
7MediaMarktstatistically tied with Çiçeksepeti, Teknosa, Boyner, Pazarama20%13%–29%101
8Boynerstatistically tied with Çiçeksepeti, Teknosa, MediaMarkt, Pazarama17%11%–25%101
9Pazaramastatistically tied with MediaMarkt, Boyner, Temu11%6%–18%101
10Temustatistically tied with Pazarama3%1%–8%101

Is this your brand?

See its full scorecard: which engines name it, which questions rivals win, and how far it is from the leader. Shown only to people signed in with an address on the brand’s own domain.

Visibility by engine

Each cell: how many of every 100 answers from that engine named the brand. Darker means more often.

BrandGrok (xAI)QwenClaude (Sonnet)Microsoft CopilotMistral (le Chat)DeepSeekGoogle AI OverviewsChatGPT (Search)Google AI ModeGemini (Grounding)Perplexity (Sonar)
Trendyol10010010001001001007010010080
Hepsiburada10010010001001001007010010070
Amazon Türkiye907890010010089608010050
n113089900100906760508050
Çiçeksepeti10050067401130206030
Teknosa103330067402210403010
MediaMarkt1002006720220303010
Boyner200400440010302010
Pazarama0000001110107010
Temu10010000000100

RarelyOften— : that engine gave no answers in this measurement

Who wins each question

The three brands named most often for each question. No question names a brand.

  • “Türkiye'de en güvenilir online alışveriş sitesi hangisi?”

    • Trendyol91%
    • Hepsiburada91%
    • Amazon Türkiye91%
    11 answers
  • “İnternetten elektronik ürün almak için en iyi site hangisi?”

    • Trendyol100%
    • Hepsiburada100%
    • Amazon Türkiye100%
    10 answers
  • “Hızlı kargo yapan alışveriş siteleri hangileri?”

    • Trendyol91%
    • Hepsiburada82%
    • Amazon Türkiye82%
    11 answers
  • “İade süreci en kolay e-ticaret sitesi hangisi?”

    • Trendyol100%
    • Hepsiburada100%
    • Amazon Türkiye90%
    10 answers
  • “Online kıyafet alışverişi için en iyi siteler hangileri?”

    • Trendyol90%
    • Hepsiburada90%
    • Boyner60%
    10 answers
  • “Taksitli alışveriş için en uygun alışveriş siteleri hangileri?”

    • n1189%
    • Trendyol89%
    • Hepsiburada89%
    9 answers
  • “Ucuz ürün bulabileceğim alışveriş siteleri hangileri?”

    • Trendyol73%
    • Hepsiburada73%
    • Amazon Türkiye64%
    11 answers
  • “Türkiye'de en çok kullanılan pazaryerleri hangileri?”

    • n11100%
    • Trendyol100%
    • Hepsiburada100%
    10 answers
  • “İnternetten telefon almak için güvenilir siteler hangileri?”

    • Teknosa80%
    • Trendyol80%
    • Hepsiburada80%
    10 answers
  • “Satıcı olarak ürünlerimi satabileceğim en iyi pazaryeri hangisi?”

    • n11100%
    • Trendyol100%
    • Hepsiburada100%
    9 answers

Highlights

  • Trendyol is the brand AI answers name most often: 91% (confidence interval 84–95%).
  • The gap between Trendyol and Hepsiburada, Amazon Türkiye is not statistically significant; their confidence intervals overlap.

Methodology

Between 24 Oct 2026 and 24 Oct 2026, 10 standard prompts were put to 11 AI search engines (ChatGPT (Search), Claude (Sonnet), Microsoft Copilot, DeepSeek, Gemini (Grounding), Google AI Mode, Google AI Overviews, Grok (xAI), Mistral (le Chat), Perplexity (Sonar), Qwen). 1,010 measurements were made in total.

Visibility is how often a brand is mentioned in the answers. The range beside it is the Wilson confidence interval: the band the true rate falls in with 95% probability. Where two brands' intervals overlap, the difference between them is not statistically significant, and the table says so.

Brands with fewer than 20 measurements are listed but not ranked (0 brands). A high rate from a handful of measurements can be chance; presenting it as first place would mislead the reader.

The list of brands was chosen by hand and does not claim to represent the sector in full. The measurements come from independent queries made for this report, not from customer data.

Answers measured per brand: 101.

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